New Generation of Softeners Uses Quick-Dissolving Table Salt to Soften Mineral-Rich Water

FORT WAYNE, IN -- (MARKET WIRE) -- 10/26/2004 -- "On-the-Go"™ Portable Water Softener, LLC announced today its state-of-the art water softener designed for use in recreational vehicles and water craft. The On-the-Go™ Portable Water Softener softens approximately 300 gallons of water per one pound of ordinary table salt. Because softened water leaves virtually no mineral residue, RV and boat owners can now enjoy cleaner dishes and softer clothes, and prevent rusting and scaling in appliances such as showers, sinks, and dishwashers.

Eliminates Harmful Minerals

A water softener removes harmful minerals such as calcium, magnesium, lime, and iron from water supplies. By removing these minerals, water softeners eliminate scaling -- or mineral deposits -- in pipes, fixtures, and water heaters. RVs, mobile homes, boats, and campers are particularly susceptible to damage from hard water because they are often used at locations such as campgrounds, mobile parks, and marinas that supply mineral-rich water from wells or similar sources. Outdoor spigots often used to fill up water tanks in RVs or to wash cars and boats also supply hard water. Hard water from these sources significantly reduces the life of water heaters and plumbing.

On-the-Go™ Portable Water Softener owners are praising the groundbreaking product. Says one RV owner, "If we bought the water softener when we bought our motor home, we would have saved the money we spent on the chemicals to remove spots on the glass and time actually scraping off the calcium with a razor-type device." A live-aboard boat owner adds, "I have used the water softener for approximately a month now and can really tell a difference in the water. What a great idea!"

RV and boat dealers agree. "I purchased the RV portable water softener for my own use in my RV, and it's fantastic," says Rick Corcimiglia, Customer Service Manager at Barton Lake RV Sales and Service in Northern Indiana. "We have since stocked them at our RV center and we have incredible success selling them right along with fifth-wheel RVs. This is a fantastic extra revenue generator for our company."(*)

Simple Regeneration

A water softener removes damaging minerals from water by replacing the ions of those minerals with the ions of other minerals, such as salt (the amount of salt ions that remain is so small that people cannot taste the difference between softened and unsoftened water).

The ion exchange process requires salt to be added periodically to the softener unit, a step called "regeneration." While most water softeners require owners to add large bags of rock salt for regeneration, the On-the-Go™ Portable Water Softener regenerates using only a pound of common table salt. Table salt dissolves quickly compared to rock salt, regenerating the water softener in only 15 minutes compared to more than an hour for other units. The On-the-Go™ Portable Water Softener automatically shuts off when it is ready to be regenerated, taking the guesswork out of operation.

The softener provides clean water with the turn of a handle and is easy to fill and install. Clearly marked inlets and outlets use quick connects for connection to incoming water supplies and vehicle water supply inlets. The On-the-Go™ Softeners are lightweight and compact, measuring 22 inches high and 6.75 inches in diameter. A convenient handle makes it easy to move the 20-pound unit. The units are made in the United States and have a patent pending.

Contact:

Dealer inquires are invited. For more information contact On-the-Go™ Portable Water Softener, LLC, 5453 Keystone Drive, Keystone Industrial Park, Building #8, Fort Wayne, IN 46825. Call 1-866-482-9614 (toll free) or 260-482-9614. Fax: 260-482-9613. Email: bruce@portablewatersoftener.com.

(*) Contact Rick Corcimiglia at Barton Lake RV Sales and Service, 15 Ln. 201, Barton Lake, Fremont, IN 46737. Call 877-289-7888 (toll free).

Editor's Note: Trademarks herein are the property of their respective owners.

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Company Contact:
Bruce Everson
On-the-Go™ Portable Water Softener, LLC
866-482-9614
bruce@portablewatersoftener.com

Agency Contact:
Matthew Quint
Quint PR
650 599-9450
mquint@quintpr.com

SOURCE: On-the-Go Portable Water Softener

  • Low cost portable solution.
    - Softens 300 Gallons per cycle.
    - Provides soft water for 7-10 days and
       costs less  than $2 per month to
       operate for two people.

  • Extremely simple to use.
    - Uses ordinary table salt to regenerate.
    - Quick set-up and tear-down time.
    - Automatically shuts softener off when it's
       time to regenerate.

  • Compact and lightweight (18 x 6 ¾
     inches, 18lbs.)
     - Easy to handle and store.
    Patent pending and made in the USA .


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